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Bentley Recalls 600 Autos For Rusty Hood Ornament

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On: Thu, Sep 23, 2010 at 9:36AM | By: Chris Weiss


Bentley Recalls 600 Autos For Rusty Hood Ornament

Ahhhhhh...to be rich. Not only do you get to drive around in a $300,000 car out of a vintage Grey Poupon commercial, but you get a free fix for the most basic vehicle problem ever: rust. Bentley issued a recall of 596 cars this week, not for something weighty like unintended accelaration or steering problems, but for a rusty "flying B" hood emblem. You know, because you can't exactly show up to a party in the Hamptons with a tarnished Bentley emblem on your hood.

The recall affects 2007 to 2009 Arnage R, Arnage T, Arnage RL, Brooklands, and Azure models. Bentley dealers will replace the flying B with a new one, and all will be right in the realm of hedge fund owners and rap stars.

While the problem looks like the type of purely cosmetic issue that only a self-obsessed multi-millionaire would be worried over, the NHTSA indicates that it's actually a safety issue. The rust can interfere with the retracting capabilities of the hood ornament, which could cause greater injury if the driver runs into a pedestrian—like when he had one too many flutes of Dom at said Hamptons party and has to rush back into the city without regard for traffic lights.

The emblem is designed to retract in the event of a crash so it doesn't...you know...impale someone. The supplier for the mechanism has made the retractable action smoother so that water doesn't collect inside and cause rusting.

According to Bentley, no accidents or injuries have been reported as a result of its rusty B. We wouldn't really expect that many accidents would be caused, though a perfectionist might be so busy staring at the rust on the emblem that he veers into the opposite lane.

Hood ornaments, which used to be a ubiquitous accessory on automobiles, dropped off of most cars over the course of the 20th century due to the potential dangers involved. Premium brands like Bentley continue to feature them, while adding retracting technology to address safety concerns. Bentley Continental models feature a flat, winged logo on the hood and are unaffected by the recall.




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