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Coca-Cola Makes Ford Greener

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On: Thu, Nov 21, 2013 at 12:24PM | By: Karen Cook


Coca-Cola Makes Ford Greener

I don’t know about where you live, but here in central Florida most of us have been issued special trash cans to be used with the new garbage trucks. They have special handles that allow the truck to pick them up without human intervention. And they are huge. At least compared to the one we used to have. I remember thinking when we got it that we would never fill it up in a week. I was wrong. I am amazed at the amount of garbage we can produce. On a global scale it’s a problem. We simply don’t have room for all the trash human beings generate. So we recycle what we can. But what can you really do with all those plastic bottles, besides make new plastic bottles?

In 2009 Coca-Cola put a plan into action to use those materials to make lots of other things including, well, material. They call it PlantBottle technology and it reportedly replaces up to 30% of the petroleum materials with recycled plant materials from the bottles. They are now working with Ford to manufacture the fabric for seat cushions, headrests, headliners, and door panels for use in automobiles.

Ford will display the new Fusion Energi at the Los Angeles auto show next week and will showcase this renewable resource. The new “plastic” fabric will boost the hybrid’s “green” status while it lessens its carbon footprint. The new stuff will look and feel just like the old stuff, but Ford will have to test it for durability before deciding whether or not to use it in future vehicles. If it passes muster it could save four million pounds of petroleum-based materials. That translates into 295,000 gallons of gasoline or 6,000 barrels of oil. Since the PlantBottle project started in 2009, Coca-Cola has saved more than 400,000 barrels of oil. Ford plans to use this in conjunction with its hybrid technology and using soybeans in the seat cushions to create a much kinder vehicle of the future.


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