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The Invisible Bike Helmet [VIDEO]

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On: Wed, Nov 20, 2013 at 11:32AM | By: Karen Cook


The Invisible Bike Helmet [VIDEO]

You have to hand it to Sweden. They come up with some pretty good ideas. The Swedes gave us ultrasound technology and the pacemaker. Not to mention their delicious meatballs. Now they’ve done it again. Another revolutionary invention has come out of Sweden, thanks to Terese Alstin and Anna Haupt.

The two came up with this idea while studying design at the University of Lund in Sweden back in 2005. They rode bikes to work and didn’t like the inconvenience of a clunky bike helmet anymore than most of us do. They put their heads together (no pun intended) and decided there had to be a better way.

The Hövding device, or the invisible bike helmet, looks kind of like a scarf and is worn around the rider’s neck. It is larger than a scarf but not as cumbersome as a normal helmet. It also doesn’t give you “helmet hair”. It stays in this form unless there is an unusual shift in gravity or a sudden impact or collision. Then it gets really cool!

Much like an automobile airbag, the invisible bike helmet inflates quickly, surrounding the wearer’s head and neck to provide cushioning and protection. It actually provides better protection than a common helmet which generally does nothing to minimize injury to the neck.

What started as a neat idea has blossomed into an actual business and Terese and Anna have raised over 10 million dollars for the project and added 15 more people to their team. The helmet has been extensively tested in all weather and road conditions. All known hazards have been simulated to ensure the helmet will protect the cyclist under any conceivable circumstance.

Cool, huh? Yeah, but what’s the catch? You knew there had to be one, right? It’s almost too good to be true. Unfortunately, this snazzy new idea costs $536. The price tag makes a regular helmet look a little better. But, as with any new product, eventually the price will come down and we can all look better riding our bikes.




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