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Porsche's Experience Center To Cater To Human And Vehicle Performance

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On: Sat, May 26, 2012 at 12:06PM | By: Chris Weiss


Porsche's Experience Center To Cater To Human And Vehicle Performance

Porsche has detailed some plans for its upcoming California 'experience center'. The new facility will be equipped with a test track as well as an upscale gym.

Porsche North America announced this week that it's moving the operations of Porsche Motorsport North America from Santa Ana to the new Experience Center in Carson, California, just outside LA. The addition of Porsche Motorsport will add to the atmosphere of performance being developed at the new facility, which will include a road-handling course.

Jens Walther, President of Porsche Motorsport North America, said in a statement, "Our future home will offer us the space needed to expand our operations from engine and transmission building, parts supply and race support to developing our vintage racing services to the many owners of Porsche’s historic race cars in this country.”

Porsche's test track and handling course will include simulated rain, ice and snow conditions and an off-road area with 45-degree ascents and descents. Those that wish to watch can enjoy the action from integrated viewing areas.

While it's not surprising that the focus of a Porsche Experience Center would be on driving performance, Porsche will add a twist to the theme with a Human Performance Center (e.g. gym). The gym will "offer programs focused on maximizing personal fitness, wellness and athletic performance." It will include a sports science laboratory that emphasizes the latest training techniques used for preparing Porsche race car drivers.

A cafe and gift shop will round out the Experience Center's offerings. Porsche plans to get the facility open by fall of 2013.




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