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Lexus May Produce LF-LC Concept

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On: Thu, Mar 29, 2012 at 10:01AM | By: Chris Weiss


Lexus May Produce LF-LC Concept

Sometimes automakers show concepts with the intention that a strong reaction could lead to production. And sometimes a strong reaction convinces an automaker that production is the only logical course of action, even if said automaker had no intention of production when building the concept. The latter appears to be the case with the Lexus LF-LC.

Toyota is currently mulling the possibility of a production LF-LC based entirely on the reaction the sporty two-door received at the North American International Auto Show where it was unveiled and at other world shows. Toyota is looking at how it can create a production model out of a car that was built purely as a conceptual exercise.

Global marketing and product planning chief Karl Schlicht, who previously quoted a price of $100,000 to $130,000 for the sporty 2+2, told Autocar that the LF-LC has about a 50 percent shot at production, which is much better than the 0 percent production intention it was created with. He said that the LF-LC would have never been approved as a production model originally, but because of the strong reaction from dealers and the public, it may yet make it to market.

The dramatic LF-LC concept was one of the intriguing stars of the Detroit show, winning the Eyes on Design award for best concept at the show. The concept was penned by Lexus' Calty design studio in Newport Beach, California. At the time, Lexus called it a design study, saying that it was meant to preview future design language. Elements like the mesh spindle grille and rear architecture were hinted for possible integration into the Lexus brand.




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