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Ford Employees To Begin Beta Testing MyFord Touch Updates

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On: Thu, Dec 15, 2011 at 1:37PM | By: Chris Weiss

Ford Employees To Begin Beta Testing MyFord Touch Updates

Ford is taking complaints about its MyFord Touch system pretty seriously. We don't blame them since the advanced infotainment system was a great headline when it first debuted, but has proven less attractive in actual everyday use. 

Ford announced last month that it will soon release MyFord Touch updates that it believes addresses the main consumer complaints and makes the system more user friendly. Before releasing those updates to consumers, Ford is sending a group of 1,000 employees out to test them.

The MyFord Touch updates will be available to existing Touch owners early next year as a free USB software upgrade. Beginning with the 2013 Escape, Flex and Taurus, new vehicles that feature MyFord Touch will come with the updated system.

Ford said this week that it plans to have a group of 1,000 Michigan-based employees beta-test the updates to ensure that they're as user-friendly as advertised. The employee drivers will test the system out for a month and provide Ford with user feedback. Ford will make any necessary adjustments based on the beta testing before releasing the updates to consumers.

In October, Consumer Reports released its annual Car Reliability Survey, which put Ford as its biggest goat, sliding from 10th to 20th, the largest slide for any automaker. Consumer Reports cited customer dissatisfaction with the MyFord Touch system as one of the main reasons for the drop.

Seeing its reputation for American reliability slipping away, Ford wasted no time in announcing that it would update the system. The updated system will offer a smoother, easier-to-use interface, simplified graphics and faster touchscreen response.

"Our goal when designing the upgrade was to simplify the screens and give customers a fast and easy way to get information at any given moment," Jennifer Brace, User Interface Design engineer for Ford, said at the time. "That meant removing buttons, relocating high-use controls closer to the driver's reach, simplifying tasks and improving font size."

Existing MyFord Touch owners will get the update USB in the mail beginning early next year. Learn more about the updates from our original post on the subject.



Stephy21 | 9:18AM (Fri, Dec 16, 2011)

At least Ford is trying to improve there my Ford touch system to satisfy their customers.

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