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Lexus Set To Reveal 2013 GS 350 F Sport At SEMA

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On: Wed, Oct 26, 2011 at 3:42PM | By: Chris Salamone

Lexus Set To Reveal 2013 GS 350 F Sport At SEMA

The date is set. Lexus will reveal the 2013 GS 350 with an optional F Sport package on Tuesday, November 1 at 1:30pm during SEMA. Following a most-glamorous exhibition, members of the media will have an opportunity to experience track rides in Lexus’ fourth-generation monster sedan.

Although much of the F Sport package equips the GS 350 some not-so-subtle cosmetic changes, this future GS 350 does receive some interesting upgrades. On the exterior the F Sport gets exciting body work and ground effects, topped off with 19-Inch staggered width wheels—high fives warranted here. Mechanically, the vehicle gets a suspension bump with a self-adjusting system labeled Adaptive Variable Suspension and some larger front brakes with high friction pads.

In point of fact, Lexus’ optional dynamic handling package is the company’s first attempt at marrying a rear steering platform with power steering and variable gear ratio steering. Using all kinds of intricate calculations, the vehicle will actually determine the optimum angle for all four wheels and adjust automatically. Handling is expected to be precise.

Thus far no engine performance enhancements have been announced to accompany the F Sport GS 350. But have no fear, the stock GS 350 weighs in at 306 horsepower and 277 lb.-ft. of torque and should jump from 0 to 60 miles per hour in 5.7 seconds. Both RWD and AWD versions are slotted for production.

“The all-new GS 350 with F Sport package will offer our customers more agility and a sportier appearance,” said Mark Templin, Lexus group vice president and general manager. “The racing-inspired F Sport components were precision engineered for this vehicle, providing quality performance without compromise.”

A major problem, which Lexus must address prior to the vehicle’s launch, is exactly what target market the company trying to reach here. The GS 350 will already be an expensive vehicle, even without the F Sport add-ons. And although Lexus has not announced a final MSRP, we aren’t talking about a target audience that likes ground effects and garish cosmetic changes. People want substance when they spend $50,000. Perhaps suspension upgrades paired with aggressive looks might be enough to sway the occasional lipstick performance Lexus enthusiast… if such a person exists.

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