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Porsche 918 Spyder Hybrid (Model) Shows Up In a Teaser Photo

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On: Fri, Nov 26, 2010 at 5:02PM | By: Chris Weiss

Porsche 918 Spyder Hybrid (Model) Shows Up In a Teaser Photo

Porsche is playing it coy with automotive fans. The company clearly knows just how much the world wants the 918 Spyder Hybrid—in fact, if it weren't for that heartfelt desire, it would have never given the concept a production go-ahead. So in what would otherwise be a rather mundane, snooze-able press release about a €150 million investment in its research and development center in Weissach (yeah, we wouldn't have been covering that on its own), the Porsche brass decided to slip in a little teaser of the 918. While it's just a picture of a designer working on a clay model, it's a little reminder that Porsche R&D= 918 Spyder Hybrid awesomeness. And that we have to cover. Hat tip, Porsche.

It's hard to get much out of the clay model, but from what we can see, the front end looks quite similar to the concept. The side-mounted exhaust also remains, but is limited to one exhaust tip rather than the two featured on the concept. The wheels appear to be altered from the conceptual ones seen in Geneva. The model is a 1:3 scale.

As for Porsche's big investment, the money will go toward a high-tech wind tunnel, design center and electronic integration center in Weissach. The upgrades will give much needed space to Porsche's design team, which they can use in part to develop the production version of the 918.

"The new system will help us to maintain Porsche's top position in the fields of aerodynamics and design and to further extend our lead. Outstanding design with optimal aerodynamic efficiency have always been classic Porsche strongholds", Wolfgang Dürheimer, Porsche AG Board of Management Member for Research and Development, said in a statement.
Porsche introduced the 918 Spyder Hybrid at the 2010 Geneva Motor Show and confirmed it for production in July after a powerful reaction at the show and from its customers. We're hoping to see a refined version at one of the major auto shows next year.
And there you have it: dull corporate news spiced up by a strategic photo. Sometimes, a picture is worth more than 1,000 words.


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