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Pricing Announced For New Chryslers, Can We Really Call Them New?

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On: Thu, Nov 11, 2010 at 3:24PM | By: John Welch

Pricing Announced For New Chryslers, Can We Really Call Them New?

Chrysler rolled out a series of awful disappointments in the years leading up to their controlled bankruptcy in 2009. New Italian management has stepped in to right the listing ship left stranded by Cerebus and Daimler, and they are setting about bailing the water from Chryslers' decks. One of the first tasks ahead of them pertains to aging models nobody wants. Specifically, the Chrysler Sebring and Town&Country. I have written at great length regarding my distaste for any commuter car being named "Sebring", and since Chrysler is going to label its new people-mover the "200", I won't go into a long, anit-front drive tirade. The Town&Country retains its moniker, and, along with its Dodge Caravan cousin, receives a raft of updates for 2011.

We have covered the 200 in previous posts, nothing has developed on that front, accept for pricing. Expect $19,995 for the base model Chrysler 200, the LX. The fancier Touring model will open at $21,995, while the even more fancy Limited will be $24,495. All of these prices include a $750 destination charge. Something we didn't cover in previous posts; power trains. The base LX Chrysler 200 will feature the usual Mitsu-Chrysler "world engine", in 2.4 liter guise. This four cylinder should supply excellent fuel economy, but forgive us if we are expecting glacial acceleration. The upper trim levels are packing the new PentaStar V6. Highly anticipated, this engine pounds out a class leading 283 horsepower, and is mated to a modern six speed transmission. About damn time.

If the Chryselr PR machine is to be believed, every surface inside the Town&Country has been reworked, enhancing the tactile feel of the vehicle. This is a good thing- we got our hands on a then-new 2010 T&C at last years' Tampa International Auto Show. It was a startlingly bad vehicle, shamed by the quality of the Kia's and Subaru's being shown next door. The dash was hard and unsightly, the trim brittle and falling apart. The stitched leather on the sift knob was peeling off, in a show car! It was a disgrace, and needed improvement about as badly as Mel Gibson needs an anger coach. The Stow&Go functioned well on the show van, the interior tricks were all very impressive, but the van as a whole left lots to be desired. Considering the $25,000 Rolls Royce, I mean, Subaru Legacy sitting next to it, the T&C was a complete joke. It belonged in Mel's rose garden. It was, in a word, terrible.

I'm not reporting anything here that Chrysler isn't aware of. They know what they did, and they know what they have to do to fix it. As evidenced by the C6 Corvettes' seats, that knowledge is not always heeded in the automotive world. Looking at the images Chrysler was nice enough to provide, I'd say the Town&Country has improved, but then, the old van didn't look that bad. Only when you actually got inside did you realize just how cheap and flimsy it actually was. Hopefully not the case with the new T&C. For full press release and image gallery, click inside this post . . .

Chrysler Brand Announces Pricing for New 2011 Chrysler 200 Sedan and 2011 Chrysler Town & Country

* All-new 2011 Chrysler model lineup offers beauty, style and substance, all at a surprising value
* Beautifully crafted interiors, exquisite exterior design updates, an abundance of standard safety features and innovative technology allows drivers and passengers to stay connected and entertained, making the drive something to look forward to
* Completely redesigned suspension and new powertrain lineups provide drivers an agile, confident, handling performance in all driving situations, whether it’s commuting to work, a weekend adventure on twisty roads or going out with family and friends

November 10, 2010 , Auburn Hills, Mich. - Chrysler today announced pricing for its new 2011 Chrysler 200 sedan and 2011 Chrysler Town & Country minivan.

“The new Chrysler brand vehicles epitomize Walter P. Chrysler’s legacy of beautifully engineered vehicles with style and substance – design with purpose,” said Olivier François, President and CEO – Chrysler Brand. “Our new Chrysler vehicles have a distinctive design vocabulary … one that is written in steel, glass and leather, and gives customers choice of beauty and substance, and at a surprising value.”

The new Chrysler 200 sedan offers consumers exceptional craftsmanship inside and out, a refined and spirited driving experience, innovative technology, an abundance of standard safety features and an extraordinary level of standard content.

Virtually every system in the sedan is new or upgraded for 2011, giving the Chrysler 200 its own identity and space in the highly competitive mid-size sedan segment. Exterior and sheet metal upgrades include: front and rear fascias and fenders, a new grille featuring the new Chrysler brand winged badge, new hood, LED positioning light pipe in front headlamps, rear deck lid and exterior mirrors, new projector headlamps and fog lamps, new LED taillamps and an LED center high-mounted stoplight.

With the all-new interior for 2011, customers will step into a level of craftsmanship, content and comfort that is world-class. The all-new instrument panel, bezels, gauge face and new Chrysler steering wheel transform the driver’s seat into an elegant atmosphere. Upgraded seats with a new design that incorporates more cushion material and revised spring geometry, as well as new leather and cloth seating materials, envelop the driver and passenger.

The new 2011 Chrysler 200 provides drivers an agile, confident, handling performance in all driving situations, whether it’s commuting to work, a weekend adventure on twisty roads or going out with family and friends. Virtually every part of the suspension has been retuned or redesigned for 2011. A new and improved powertrain lineup also contributes to the new 200 sedan’s driving experience. The 2011 Chrysler 200 is offered with the proven 2.4-liter World Gas Engine or the available new 3.6-liter Pentastar V-6 engine which provides an even more exhilarating driving experience that offers customers the best of both worlds – best-in-class V-6 horsepower and exceptional fuel economy. The new 3.6-liter Pentastar V-6 engine produces 283 horsepower and 260 lb.-ft. of torque, and is mated to the 62TE six-speed transmission.

The 2011 Chrysler 200 sedan is available in four models, LX, Touring, Limited and S (late availability).

The starting U.S. Manufacturer’s Suggested Retail Price (MSRP) is:

Chrysler 200 LX: $19,995 (including $750 destination)
Chrysler 200 Touring: $21,995 (including $750 destination)
Chrysler 200 Limited: $24,495 (including $750 destination)

The 2011 Chrysler Town & Country minivan delivers great American design, innovative technology, unparalleled functionality and all the standard safety features a family aspires to have in a vehicle, at a surprising value.

For 2011, virtually every customer touch point was redesigned or re-engineered. From a suspension redesign that delivers an exhilarating driving performance, to a new powertrain with best-in-class horsepower and excellent fuel economy, to the new, exquisitely-crafted interior cabin with an improved, more comfortable Stow “n Go seating system, to clever features a family appreciates, to the beautifully sleek new exterior design, thoughtful innovation was engineered in every aspect of the new Town & Country.

Chrysler Group continues its industry-leading innovation in the minivan segment with minivan-first features for 2011 including a heated steering wheel, new Stow ‘n Place™ roof rack system that allows roof bows to be stored in the rails when not in use, a new, integrated, super center console for first- and second-row passengers, and new fuel economizer mode that changes the transmission shift schedule, helping the driver maximize fuel efficiency

Standard for 2011 on all Town & Country models is SafetyTec™, six premium safety and technology features, some not offered from the competition. Town & Country with SafetyTec provides more than 40 standard safety and technology features to help protect what matters most.

With exquisite styling, a beautifully crafted interior, smart, cutting-edge entertainment features and clever seating and storage options, the new Chrysler Town & Country delivers on the Chrysler promise to provide every owner a vehicle that satisfies their dreams.

The 2011 Chrysler Town & Country is available in three models: Touring, Touring L and Limited.

The starting U.S. Manufacturer’s Suggested Retail Price (MSRP) is:

Chrysler Town & Country Touring: $30,995 (including $835 destination)
Chrysler Town & Country Touring L: $32,995 (including $835 destination)
Chrysler Town & Country Limited: $39,495 (including $835 destination)

Photo Gallery (click a thumbnail to enlarge)


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